NEWS
Coca-Cola brings back AI-powered holiday ads despite last year’s backlash
Coca-Cola has once again used artificial intelligence to create its annual holiday commercials, reimagining the brand’s classic 1995 Christmas advertisement even after facing widespread criticism for doing the same last year. The two new advertisements, which debuted Nov. 4, continue the company’s push to blend nostalgic storytelling with new technology. The move also signals that
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World leaders converge on new Egyptian museum
On Nov.1, the grand unveiling of a multi-decade project in Egypt has seen huge success, drawing in crowds of tourists as well as multiple leaders from around the world. According to BBC, the 500,000 square mile museum, roughly the size of Vatican City, was worth around $1 billion to build and is Egypt’s new center
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Hello Kitty’s global rebrand is more than just cute
When Hello Kitty shows up at a Formula One race, it’s fair to say the brand has entered a new era. At this year’s Formula One Academy finale in Las Vegas, Sanrio’s global icon will appear on helmets, merchandise and even a “Hello Kitty Grandstand.” The collaboration marks the first time the all-female racing series
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CAMPUS LIFE
Media Review: Man’s Best Friend
After a long day of classes, work and studying, I like to allow for a moment to myself. I like to indulge in music, from country to pop; music has always been a great outlet for me to elevate my mood. One of my favorite artists at the moment is Sabrina Carpenter. She is known
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Dorm Life: What’s my take?
Elizabethtown College has many living amenities with all different types of living. Some of these options include traditional double dorms, triple dorms, suites, apartments, townhouses and campus owned houses located around the college. Students across campus get a wide variety of living options, making for an interesting behind the scenes life at Etown. I have
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Club Feature: Nifty Needlework
Since at least 2016, Nifty Needlework has provided an outlet for students interested in needlework crafts. The club, originally founded as Stitch2Serve, began as one of Elizabethtown College’s service-oriented clubs with a mission to help those in need. Over time, the group evolved to reflect a broader focus on community, expanding to include more social
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SPORTS
Sporer, Blue Jays draw against Juniata
The Elizabethtown College men’s soccer team took on the Juniata College Eagles in a Landmark Conference matchup on Tuesday, Oct. 7 at home. The Blue Jays looked to find a win and put themselves in a better position within the conference standings after three straight ties leading up to this game. The Eagles had recently
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Capitals defend AHL turf in Chocolatetown, USA
For the first time since 2017, the Washington Capitals traveled up the interstate to compete in a preseason game against the Philadelphia Flyers. In front of a sellout crowd of Flyers and Capitals fans alike, the Hershey Bears’ NHL affiliate dominated from start to finish, taking down the Flyers 5-1. Capitals head coach Spencer Carbery
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Elizabethtown Men’s Soccer Falls Just Short and Women Prevail
At 7:30 p.m. on Sept. 24, the men’s soccer team took on Hood College here at Elizabethtown College on Ira R. Herr Field. The first half was a consistent back and forth. However, the Blue Jays managed to get six shots compared to Hood’s three, but neither team managed to score, with shots either going
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FEATURES
Professor Lorenzen Reflects on Final Semester at Etown
For nearly two decades, Dr. Charla Lorenzen has been more than just a professor at Elizabethtown College. A tenured faculty member in modern languages, Lorenzen has dedicated 19 years to creating a community-first approach to language learning—one that reaches far beyond the classroom. Now, in her final semester at the college, she reflects on a
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Elizabethtown College’s Office of Campus Recreation and Well-Being starts an active book club
Friday, March 14 marks the start of a new activity on Elizabethtown College’s campus. Whitney Crull, senior director for student involvement and well-being, finally started the program she’s been planning since she first started at Etown six years ago, a biking book club. ‘Pedal Through the Pages Book Club’ provides students with a book to
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Plants and People: How Biology Explains the Healing Power of Nature
In an age dominated by screens and urban landscapes, a growing body of research and personal anecdotes highlights a timeless truth — nature heals. From improving focus and reducing stress to enhancing mood, interacting with plants and natural environments offers measurable benefits. Studies have consistently shown that spending time in natural settings can lead to
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