NEWS
Coca-Cola Releases AI-Generated Ad
Coca-Cola’s annual Christmas advertisements are pretty much a cultural institution. Glowing lights on those imposing red delivery trucks have symbolized holiday cheer since the mid-1990s. However, this year, Coca-Cola broke with tradition with quite a step into the unconventional: an AI-generated reboot of its classic “Holidays Are Coming” ad campaign. For some, it’s a technological
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The popularity behind iced coffee
I’m sure a lot of people love iced coffee. I enjoy a wonderful, iced drink during warm days. However, there does come a point in the weather that it seems that iced drinks are a bit silly. My personal opinion is when it gets cold, drink something warm. However, the iced coffee business has been
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Farewell from the Managing Editor
My friends and peers around Elizabethtown College would often stop to chat with me, eager to get the inside scoop on campus events or student concerns. Keeping them on their toes, I’d always tell them they’d have to wait until Thursday—when the Etownian was circulated in print on campus. I first heard about the Etownian
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CAMPUS LIFE
Business Review: Etown Record Lounge
Music is an important part of many people’s everyday lives, and in recent years it has become increasingly popular to collect physical copies of albums in the form of vinyl records and CDs. If you’re a fan of retro music, Etown Record Lounge might be a one-stop shop for all of your listening needs. Located
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Club Feature: Psychology Club
This past Tuesday afternoon, the Etown Psychology club hosted a presentation by junior Tainan Nunes. Titled “Start With Human Connections,” the lecture was a deep dive into the importance of meaningful human connection and intentional, quality relationships in a technological and prescription-obsessed world that is currently starved of them. Nunes, a self-professed lover of quotes,
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Faithful or Not, You Belong: Crossroads YA Group
In a world where real connection can feel rare, a new gathering in Palmyra is offering something simple yet powerful. Crossroads, a new young adult group held at Encounter Church of Palmyra, specifically targets individuals ages 18 to 29 in the local area. The group will meet every Sunday at 7 p.m., starting with a
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SPORTS
All-American athlete welcomed as assistant coach
Elizabethtown College has welcomed a Division I All-American athlete as an assistant coach for the cross-country and track and field teams. Stefanie Cassel, who graduated from Edinboro University, started this year as an assistant coach at Etown. Cassel got her bachelors in exercise science from Edinboro and has her masters in exercise science and physical
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Men’s basketball continues strong start with win over Messiah
In their last game before Landmark Conference play begins, the Elizabethtown Blue Jays men’s basketball team looked to capitalize on their non-conference schedule with a record above .500 to begin the season against the Messiah Falcons on Saturday, Nov. 16. Messiah and Etown were neck and neck in the first half, with either side only
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Star-studded market has all the attention in MLB offseason
The Major League Baseball (MLB) offseason always starts off slow. Depth signings are made early on, but the big name players typically wait to pounce on a big-time offer. This offseason’s free agent market is filled to the brim with stars that can change the direction a franchise is headed. From aces that can take
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FEATURES
European Union Simulation
For 32 years, colleges and universities from across the United States have assembled once a year to participate in the Mid-Atlantic European Union (EU) Simulation. This year’s simulation went from Nov. 14 to Nov. 16 and was hosted at the Holiday Inn Arlington at Ballston located in Arlington, Virginia. Elizabethtown College once again had the
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Empowering Students for Career Success: An Inside Look at the Career Development Center at Elizabethtown College
Elizabethtown College’s Career Development Center is dedicated to helping students navigate their professional journeys, whether they’re preparing for internships, job searches or exploring potential career paths. Led by Director Maureen Brown and Assistant Director Carolyn Rigo, both certified career counselors with extensive experience in higher education and career development, the center provides a wide range
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New Books on the Block: Bookshelf Shenanigans
The arrival of the holiday season here in Elizabethtown has also heralded the arrival of a brand new shop downtown. The storefront on North Market Street, across from Folklore, has remained a quiet and largely untraveled corner of the main drag. That is, until Bookshelf Shenanigans opened its doors to the public on Oct.October 19.
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